Classic Jewelry Brand (1): Garrard

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If you want to inventory the famous jewelry in European and American history, you can never avoid the treasures of the British royal family. And these classic jewelry pieces are always closely associated with a name - Garrard Jewelry, known as the official jeweler of the British royal family
1、 Brief History of Establishment
In 18th century England, there was a silversmith named George Wickes who excelled in making beautiful Rococo style jewelry. In 1722, he opened his own company in London and soon moved to the city center, providing luxury jewelry services to aristocratic and upper class customers. Soon he also gained the appreciation of Prince Frederick of Wales at the time and was appointed as his personal jeweler, thus beginning to serve the royal family.
After Wicks retired, his two apprentices took over the company and passed it on to their descendants. In 1792, a partner named Robert Garrard joined the company and took full control after 1802, running it together with his sons. At this time, the company was renamed "R, J., & S. Garrard”, And it has been passed down from generation to generation in the Gerard family.
In 1843, Queen Victoria of England appointed Gerard Jewelry as the first official royal jeweler, specializing in manufacturing and maintaining silverware and jewelry for the royal family. The famous "Cullinan Diamond", "Indian Royal Crown", Queen Mary's Crown, etc. were all made by Gerard, and even today, members of the royal family still wear jewelry made by Gerard.
And Gerard's business scope is not only jewelry. In 1848, Gerard made a trophy for the America's Cup sailing competition, which is also the oldest international sports competition trophy.、
In 1909, the company was officially registered as "Garrard&Company Ltd.
2、 Classic Series
Gerald's jewelry includes regular brooches, necklaces, bracelets, rings, earrings, and headpieces; Engagement and Marriage Exclusive Series; And high-end jewelry series. Among these products, there are several very classic series:
1. Princess Tiars series
This series is inspired by royal gardens and is made entirely of 18k white gold and round cut diamonds. The central part can be disassembled to serve as a necklace pendant
2. Fanfare series
This series is a retrospective of Gerard's early style in London's theater district, where masquerade ball attire was at the forefront of popular fashion. This series includes various types of jewelry such as brooches, rings, earrings, necklaces, etc., all designed with fans used in masquerade parties as decorative elements.
3. Albemarle series
When Queen Mary got married in 1893, she received a stunning wedding gift: a crown called 'The Girls of Great Britain and Ireland', adorned with round and diamond shaped diamonds. This series was designed inspired by this treasure.

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